APRIL FUN
Lot 140:
Description
This lot consists of three vintage promotional permanent match lighters produced for the R.J. Reynolds Tobacco Company as part of the 1994 Joe Camel Joes Place advertising campaign. Each unit is designed to resemble a pack of Camel Lights cigarettes, featuring different character personas from the campaign including Eddie playing a stand-up bass, Max playing a harmonica, and Joe in a suit and sunglasses. The lighters utilize a reusable match-flint system where removable metal striker wands, designed to look like cigarette tips, are struck against a flint strip located on the base of the pack. The reverse side of each pack includes the Joes Place logo, character-specific quotes, and the copyright mark 1994 RJRTC. The base of each pack is embossed with 3-1 CHINA and PAT. PENDING.
2.5 inches (H) x 1.5 inches (W).
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